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Pilates Launch – Online

No matter how you choose to deliver your skills you will have to deal with clients, partners, marketing and sales. The client screening and intake process can be lengthy because you have to check off several things before you can accept clients and have a rewarding career. Most instructors just find a local studio and begin teaching as an employee or  put videos up online without having a clear plan towards monetization. This full course will help you fill in the gaps and help you take actionable steps towards making a profitable business.

Main Features

  • Define your target market
  • Find prospects and leads
  • Turn leads into clients
  • Define your branding
  • Set your pricing
  • Figure out your revenue goals

Who is the target audience?

  • Pilates and fitness professionals interested in growing their ideal clientele base.
  • Those wanting a roadmap to starting their teaching career on the right foot 

Client retention comes from putting a personal spin on your offerings. Your clients show up for you just as much as they do for themselves. Even just doing part of the suggestions in this course will get you results but when you put them all together and refine your systems you will be able to maintain a steady stream of clients and partners.

Introduction

Define Your Business

1
Purpose
2
Mission
3
Values Statement
4
Niche
5
Revenue Goals
6
Target Market
7
Scaling and Growth
8
Brand Strategy
9
Visual Branding
10
Cultural Branding

Set Up Systems and Management

1
Prime Your Social Media
2
Facebook for Business
3
Instagram for Business
4
Pinterest for Business
5
Email Automation
6
Customer Relationship Management (CRM)
7
Lead Magnets
8
Project Management
9
Scheduling Software
10
Website
11
Productivity Software

Turn Prospects into Clients

1
Approach
2
Finding Prospects
3
Turn Prospects Into Leads
4
Lead Generation
5
Waivers and Client Information
6
Your Leads First Class
7
Turn a Booked Lead Into a Client
8
Sales 101

Social Media Influencing

1
Content Creation
2
Media Kit
3
Photography
4
Videography
5
Post Copy
6
Post Archetypes
7
Brand Partners
8
Organize and Analyze
9
Pitch Letters
10
Invoicing
11
Etiquette

Next Steps and Scaling

1
Build Community



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Enrolled: 20 students
Duration: 10 hours
Lectures: 41
Level: Advanced

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Working hours

Monday 9:30 am - 6.00 pm
Tuesday 9:30 am - 6.00 pm
Wednesday 9:30 am - 6.00 pm
Thursday 9:30 am - 6.00 pm
Friday 9:30 am - 5.00 pm
Saturday Closed
Sunday Closed
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